2023-12-19 | Article | Insights
In the ever-evolving landscape of data analytics, Looker stands out as a powerful and versatile platform that empowers users from various domains to make data-informed decisions. At Digital Cloud, we recognize the immense value that Looker brings to the table to anyone within an organization. Because of this, clients need to understand its different use cases for a wide range of platform users.
For this, we will introduce 6 different types of end users for the platform and its reports. The viewer, investigator, analyst, modeller, IT Administrator, and the software developer.
Vincent, a COO in the retail industry, operates in a fast-paced environment, and his primary goal is to keep a close eye on the business. He relies on Looker sporadically to quickly access accurate data for making informed decisions. His role demands frequent meetings and on-the-go accessibility to data, often via emails, to resolve urgent issues efficiently.
Isabel, the Revenue Operations Manager in the media and publishing industry, is known for her inquisitiveness and dedication to achieving accurate results. She uses Looker several times a week to investigate and validate critical revenue-related data, ensuring trust and reliability. Her role involves extensive involvement in meetings and working closely with analytics personnel.
Anna, a Campaign Analyst in the eCommerce industry, is a daily user of Looker, leveraging its capabilities to access a vast amount of data for marketing insights. Her primary goal is to provide her team with reliable, actionable data insights to optimize their campaigns. Anna’s tasks involve creating marketing metrics, data visualization, and constant interaction with colleagues, making Looker her go-to tool for the latest campaign information.
Marc, the Senior Business Intelligence Analyst in the B2B software sector, uses Looker constantly to transform raw data into standardized, actionable metrics. His main goal is to make data accessible without compromising accuracy, and he plays a crucial role in maintaining the company's core KPIs. Marc focuses on data preparation, metric definition, and collaboration with stakeholders to plan data projects.
Sarah, the Software Developer in the payment processing industry, interacts with Looker through the UI occasionally but engages with it daily via the API. Their focus is on integrating Looker with the company's software to provide an easy-to-use, functional tool. Sarah is concerned with maintaining system functionality, minimizing development efforts, and ensuring easy future upgrades while working closely with a collaborative team.
Indra, the IT Specialist in the health insurance field, primarily manages Looker from a security and compliance perspective. Her primary goal is to ensure that the right people have access to the right data, and she uses Looker monthly through the UI and weekly through the API. Her work includes user management, security auditing, and automation to maintain a secure Looker environment.
In Looker, there are four default user roles, each designed to provide a specific level of access to the platform. These roles are Admin, Developer, User, and Viewer, and they come with distinct default permission sets tailored to their respective functionalities.
The Admin role is the most powerful, with access to all permissions and is responsible for system-wide management and configurations. Unlike other roles, Admin permissions cannot be edited or deleted, and the Admin role cannot be altered or removed.
The Developer role includes a comprehensive set of permissions, which enables users to work on data exploration, development, and deployment tasks. This role is ideal for those who need to create custom data fields, explore data, and work on developing various aspects of Looker.
The User role offers a balance between data exploration and administrative capabilities. Users assigned this role have the permissions to explore data, create forecasts, manage spaces, save content, and more.
The Viewer role is more restricted, focusing on data consumption. Viewers can access and view data, schedule emails with reports, and use the mobile app, making it suitable for those who need insights without the need for extensive data manipulation.
Looker's default permission sets encompass a wide range of specific permissions, from exploring data and scheduling emails to accessing LookML dashboards and more. By assigning roles and their corresponding permission sets, organizations can effectively tailor user access within Looker to align with their specific needs and data governance requirements.
In today's data-driven business landscape, individuals across various roles and departments are harnessing the power of Looker to make informed decisions, streamline their workflow, and drive innovation. From executives like Vincent seeking rapid insights to developers like Sarah aiming to create seamless data integrations, Looker offers tailored solutions for a diverse range of users. As organizations continue to prioritize data-driven decision-making, Looker's multifaceted functionality empowers users to extract, analyze, and visualize data efficiently. With Looker, businesses can not only access and understand their data but also optimize their operations and refine their strategies. The availability of default access roles, such as Admin, Developer, User, and Viewer, ensures that organizations can efficiently assign permissions to users according to their roles and needs. This diverse set of users, each with their unique goals and requirements, underscores the versatility and impact of Looker in shaping the future of data analytics and business intelligence. If you have any questions about Looker or would like to discuss licensing options, don't hesitate to reach out to Digitl Cloud for expert guidance and support.