Benefits of Using Looker Studio Pro

2023-07-25 | Article | Insights

In the era of data-driven decision-making, organizations need efficient and powerful tools to extract valuable insights from their vast data reserves. Looker Studio Pro, an advanced data exploration and visualization platform, offers a range of benefits that can revolutionize the way businesses operate. From providing enhanced visibility across the organization to enabling seamless collaboration and robust support, Looker Studio Pro empowers organizations to derive maximum value from their data assets. In this article, we will delve into the key advantages of utilizing Looker Studio Pro.

If you want to read more about the Looker product family, have a look at our first article from the Looker series here

1. Visibility across your organization:

Looker Studio Pro provides unparalleled visibility into your organization's data landscape, allowing users to explore, analyze, and understand data from multiple sources easily. This enhanced visibility facilitates informed decision-making at all levels of the organization, from analysts to executives.

Impact analysis & lineage with Dataplex:

  • View how BigQuery tables are being used in Looker Studio reports and data sources with lineage in Dataplex:
    • By visualizing the usage of BigQuery tables in Looker Studio reports and data sources, analysts gain valuable insights into how data is being leveraged within their organization. This information helps in understanding data dependencies and optimizing data modeling processes.
  • Understand the downstream impact of changing or deleting a table
    • Making changes to data structures can have far-reaching consequences. Looker Studio Pro allows users to assess the downstream impact of modifying or removing a table. This proactive analysis prevents any unintended disruptions to data workflows and ensures the smooth functioning of analytics processes.
  • Help analysts understand how data is transformed before they use it:
    • Looker Studio Pro's integration with Dataplex enables analysts to gain visibility into the data transformation process. This understanding helps analysts make more informed decisions when analyzing data, resulting in more accurate insights.

Asset metadata in Dataplex:Looker Studio Pro empowers organizations to manage their assets efficiently by providing comprehensive metadata within Dataplex. This metadata offers valuable information about all Looker Studio assets in the organization, saving time and reducing duplicate work.

  • View information about all Looker Studio assets in your organization in Dataplex:
    • The centralized view of Looker Studio assets in Dataplex allows users to access information about existing assets quickly. This reduces the need for redundant creations of similar reports and ensures that users can leverage existing resources effectively.
  • Enable users to discover existing assets, saving time and reducing duplicate work:
    • By enabling users to discover and explore existing assets, Looker Studio Pro eliminates the need to reinvent the wheel. This promotes collaboration and knowledge sharing, saving time and effort in report development and analysis.
  • Understand what content is viewed most and how data sources are configured:
    • The metadata provided by Looker Studio Pro facilitates insights into the popularity of different reports and data sources. By understanding which content is most frequently accessed, organizations can prioritize resource allocation and optimize their data infrastructure.

Manage org-level permissions using Identity and Access Management (IAM):

Looker Studio Pro offers robust identity and access management capabilities, allowing administrators to manage organization-level permissions effectively.

  • Give admins permission to view all assets created in your organization:
    • Administrators can have a holistic view of all assets created within the organization, ensuring proper governance and control over data assets. This feature enhances security and compliance measures, enabling organizations to protect sensitive information.

2. Team Collaboration:

Bulk manage access in Team Workspaces:

  • Share assets at scale for better team collaboration and easier onboarding:
    • With Looker Studio Pro, teams can quickly share assets, reports, and visualizations with colleagues, enabling seamless collaboration. This feature improves team productivity, as members can easily access and utilize shared assets, reducing duplicative work and fostering a culture of knowledge sharing. Additionally, when new team members join, the ability to share assets at scale simplifies the onboarding process, enabling them to quickly leverage existing resources and contribute to the team's objectives.
  • View how BigQuery tables are being used in Looker Studio reports and data sources with lineage in Dataplex:
    • By visualizing the usage of BigQuery tables in Looker Studio reports and data sources, analysts gain valuable insights into how data is being leveraged within their organization. This information helps in understanding data dependencies and optimizing data modeling processes.

Organization-owned content:

  • No longer need any ownership transfers when employees leave the company, for assets they’ve created:
    • With Looker Studio Pro, organizations no longer need to transfer asset ownership when employees depart the company. Assets created by departing employees remain within the organization, ensuring continuity and accessibility for ongoing analysis and reporting. This eliminates administrative overhead and provides a seamless transition, allowing organizations to retain control and ownership of critical assets.
  • Manager and Content Manager roles can be assigned to several people for shared owner-like roles:
    • Looker Studio Pro allows organizations to assign Manager and Content Manager roles to multiple individuals, creating shared owner-like roles. This feature enables effective asset management and collaboration, as several team members can take responsibility for maintaining and updating assets. Shared ownership enhances teamwork, distributes workload, and ensures that assets receive consistent attention and upkeep, even in the absence of a single owner.


Support available through Google Cloud support channels:

  • 24x7 support so you can rely on Looker Studio Pro for business-critical reporting:
    • With Looker Studio Pro, you can count on round-the-clock support from the dedicated Google Cloud support team. This means that no matter the time or day, help is available to address any issues or concerns that may arise while using Looker Studio Pro for your critical reporting needs.
  • Existing Google Cloud support packages will include Looker Studio Pro:
    • If your organization already has an existing support package with Google Cloud, you'll be pleased to know that Looker Studio Pro is included in those support offerings. This seamless integration ensures that you receive comprehensive support for both Looker Studio Pro and other Google Cloud services, streamlining your support experience.
  • 99.9% availability SLA for Looker Studio Pro:
    • Looker Studio Pro comes with a robust Service Level Agreement (SLA) guaranteeing 99.9% availability. This ensures that the platform is highly reliable, minimizing any potential downtime and allowing you to confidently rely on Looker Studio Pro for your reporting needs. The SLA underscores the commitment to providing a stable and accessible environment for your analytics workflows.


In conclusion, the benefits of using Looker Studio Pro are far-reaching and transformative for organizations operating in the data-driven era. Its advanced features empower users to extract valuable insights from their data reserves and make informed decisions at all levels of the organization. The integration with Dataplex enhances visibility, impact analysis, and data lineage, ensuring data accuracy and reliability. Looker Studio Pro simplifies asset management, promotes team collaboration, and streamlines workflows through bulk access management and granular permissions. The platform's robust support options, including 24x7 assistance and integration with existing Google Cloud support packages, provide reliability and peace of mind. Finally, with a 99.9% availability SLA, Looker Studio Pro is a dependable tool for business-critical reporting, enabling organizations to unlock the full potential of their data assets and drive success.

If you're interested in learning more about Looker Looker Studio Pro, or if you have any questions about what the licenses offer, please don't hesitate to reach out to us. We'd be happy to discuss your data analytics needs and provide guidance on the best tools and solutions to meet them.

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